"Be Bold" tag
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RIM Australia’s “Wake Up, Be Bold” Website Launches

We told you last week that RIM was suspected to be behind the flash protest at an Australian Apple store and accompanying website for Wake Up in Australia. RIM Australia later confirmed that they were behind the promotion as an interesting way to push BlackBerry 7 in Australia. We told you back then that the…

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RIM Giving Away 70 BlackBerry Bold 9900s in the US & Canada

RIM is continuing strong with the BeBold promotion. MobileSyrup noticed that from March 22nd until May 31st RIM is giving away 70 BlackBerry Bold 9900 devices. That is one per day for residents of the US and Canada (excluding Quebec). All you have to do to enter is scan the barcode above to add the…

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RIM Posts Up Three More “Be Bold” Videos

I am not sure if I would call these 1-2 minute videos “Advertisements” but they definitely fall in line with RIM’s previous “Be Bold” campaign. The latest three take us through how a cupcake business owner, doctor, and music tour promoter use their BlackBerry Bold 9900’s to “turn ideas into action.” I do not think…

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Hobbyist Creates Instructions for “Night Bikes” from BlackBerry Commercial

  RIM caused quite a stir when they released their BlackBerry Bold “Night Bikes” commercial. Many of you expressed in the comments that you were interested in your own Night Bike. While a few commercial solutions were mentioned in our comments PDXchip pointed out that user Adobi has created an “Instructable” on how to create…

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RIM Shares Two More Commercials from their Be Bold Campaign

We know that RIM is making a big push in the US with a new Be Bold campaign and we are seeing more of it every day. Adam @CrackBerry noticed that RIM has posted up two more short ad clips of their Be Bold campaign on their YouTube channel today. These new ones stick with…

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RIM Breaks Down Team BlackBerry #BeBold New Years Resolutions in Infographic

RIM has jumped on the infographic bandwagon with their #BeBold campaign. We told you right before the new year that RIM was sponsoring Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest. They asked Team BlackBerry to send in their New Years resolutions through Twitter using the #BeBold hashtag or in the comments on their…

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Your #BeBold New Years Resolution Tweet May Show Up in Times Square

We told you before that RIM was sponsoring the Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest. RIM has revealed a little bit more about the promotion with a cool tie in. They are asking Team BlackBerry (That means you!) to send in your New Years resolutions through Twitter using the #BeBold hashtag or…

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Latest BlackBerry Bold 9900 Commercial & BlackBerry Merry Christmas Video

RIM has posted up a new video commercial for the BlackBerry Bold 9900. It takes the “Be Bold” line again this time with a DJ. RIM Hong Kong has also posted up a Merry Christmas video for their Hong Kong fans that is sort of fun. Check them out and let us know what you…

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