The NHL has once again teamed up with BlackBerry this time for BlackBerry 10. They have announced a new partnership for this year to bring NHL GameCenter to BlackBerry 10. This will include live scores and stats, live-game simulation, post-game video highlights and other free features. You also have the option to upgrade to paid premium subscriptions for more content and the ability to watch live out of market NHL games, check out in-game highlights, and streaming live game audio.
BlackBerry is also teaming up for a promotion of NHL with advertisements and more including NHL Network and NHL.com. RIM will also be sponsoring editorial content. That seems like it is a win-win for both of them considering the launch in Canada shortly.
Check out the announcement below:
NHL AND BLACKBERRY RENEW NORTH AMERICAN PARTNERSHIP
Optimized NHL GameCenter App Available on the New BlackBerry 10 Platform
NEW YORK (January 31, 2013) – The National Hockey League® (NHL) today
announced that it has renewed its North American partnership with
BlackBerry.®
Through this renewal, BlackBerry will continue to support NHL® media
platforms including NHL Network™ and NHL.com as well as League broadcast
partners. Much of BlackBerry’s media support will be allocated against NHL
Trade Deadline Day – April 3, 2013. The agreement secures BlackBerry as the
presenting sponsor of the Trade Deadline show airing on NHL Network U.S.,
which will feature BlackBerry 10 integration into the broadcast. BlackBerry
also will sponsor the editorial content for the Trade Deadline on NHL.com.
NHL GameCenter™ on BlackBerry 10
In an effort to serve NHL fans and ensure the best experience on the
most popular screens, the NHL announced that it has developed their
award-winning NHL GameCenter app for the new BlackBerry 10 platform. The
NHL GameCenter app provides fans live scores and stats, live-game
simulation, post-game video highlights and other free features. Users of
NHL GameCenter may upgrade to paid premium subscriptions to access
additional content and become mobile hockey insiders by watching live
out-of-market NHL games, checking out in-game highlights and streaming
live-game audio.
NHL GameCenter has been optimized for the BlackBerry 10 platform and
will feature a “peek” capability that lets the user swipe one screen over
to reveal additional content underneath and iconography at the bottom of
the screen with quick links to additional content.
"Hockey fans have to have the latest updates on their teams and
players, whether they are at home or on the road, and NHL GameCenter does
just that," said Martyn Mallick VP Global Alliances and Business
Development at BlackBerry. "NHL GameCenter brings a true BlackBerry 10
experience to fans keeping them updated and never missing a moment."
“Today’s announcement is indicative of the strong support the NHL and
its member Clubs have received from corporate North America,” said Keith
Wachtel, NHL Senior Vice President of Integrated Sales. "Partnering with an
industry leader like BlackBerry for the launch of the new BlackBerry 10 and
making NHL GameCenter available to more fans is a great way to continue to
super-serve our loyal and passionate fan base.”
The NHL GameCenter™ app will soon be available for download on the
BlackBerry 10 platform as the device rolls out around the world and will
include the following features at a price point for every fan:
NHL GameCenterTM (free)
· Live scores and stats for every team and player
· Live-game simulation with near real-time shift changes, boxscores and
play-by-play (new this season)
· Post-game video highlights (new this season)
· Video on-demand content featuring the best selections from NHL
editors
· Full-season schedule and standings
· Player profiles with photos, bios and stats for all active NHL
players
· Customizable settings for up to five favorite teams (new this season)
Upgrade to NHL GameCenter™ Premium ($4.99 – beginning Feb. 20 on the BB 10)
· Live-radio broadcasts (home and away)
· In-game video highlights
· Condensed game replays
Upgrade to NHL GameCenter LIVETM* ($49.99 or free for current NHL
GameCenter LIVE broadband subscribers)
· Live out-of-market game video (home and away)
· Access across multiple devices
· All NHL GameCenter™ Premium content
For more information, please contact:
Kerry McGovern / NHL Julie Young / NHL
212-789-2172, [email protected] 416-359-7964, [email protected]
*NHL GameCenter LIVE is not available in Denmark, Finland, Norway and
Sweden due to an existing agreement in place between NHL and Scandinavian
broadcaster, Modern Times Group (MTG).
NHL games can be viewed instead via Viaplay digital platforms.
NHL GameCenter LIVE is subject to blackouts and other restrictions.
NHL and the NHL Shield are registered trademarks and NHL GameCenter, NHL
GameCenter LIVE and NHL Network are trademarks of the National Hockey
League. All Rights Reserved.
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