Aaron Lalvani has officially joined BlackBerry as senior director of business development, IoT. He will lead the business development of its global asset tracking solution and this solution will be based on BlackBerry’s Internet of Things (IoT) Platform. He will be responsible for product management and business development for BlackBerry’s asset tracking solution in the global transportation sector.
In fact, Aaron has already been with BlackBerry since July and here’s what he has been doing:
In my role at BlackBerry, I bring compelling and unique IoT solutions to the transportation sector. BlackBerry’s asset tracking products are designed for high value, highly mobile transport assets and fleets, such as containers and trailers.
Providing organizations with data and visibility on their operations allows for greater efficiently in planning and scheduling fleets, balancing rental vs. lease or purchase decisions, developing more precise delivery and pick up schedules, and calculating dwell times. BlackBerry has vertically integrated all of the elements needed to provide customers with a complete solution that is simple to deploy and easy to maintain.
Aaron will bring along with him 18 years of transportation experience in the areas of ground, road, and rail transport, and extensive sales and logistics consulting expertise to BlackBerry’s IoT team. Prior to joining BlackBerry, Aaron was the Executive Director at CCL (Cross Canada Logistics) and Conlog (a freight consortium of shippers), and was president of Lalvani Group, a logistics consulting firm, said the release.