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T-Mobile Writes Their Own Open Letter to BlackBerry Users

Information Overload

The drama between T-Mobile and BlackBerry has taken yet another interesting turn. After BlackBerry issued a public proclomation that they were cancelling their relationship with T-Mobile we have a new open letter, this time from T-Mobile CEO John Legere. In his open letter he promises solidarity and support for BlackBerry customers and commitment to deliver great service to current and future BlackBerry customers. He is still offering the $100 credit to consumers who switch from BlackBerry to any new device including the BlackBerry Q10 and Z10. Check out the letter below:

An Open Letter – and Offer – to BlackBerry Loyal

By John Legere, President and Chief Executive Officer

Being America’s Un-carrier is simply this. It’s about listening to and advocating on behalf of US wireless consumers. That’s it.  The simple act that first ignited this Un-carrier revolution – and set T-Mobile apart from the entire US wireless industry – was that we listened to the customer.  And that changed everything.

And, of course, that goes for the BlackBerry loyal, too. We hear you and stand with you. We always have and always will. So, obviously, we were disappointed in BlackBerry’s decision this week to end their agreement with us.

But here’s what really matters most for BlackBerry owners. Whether you’re an individual customer or business customer, nothing changes.  Nada.  Zero.  Zilch.

If you’re already with T-Mobile, you can continue to count on us for the great service you’ve come to expect, the regular OS updates, and, of course, America’s fastest nationwide 4G LTE network. None of that changes as far as we’re concerned.

And, if you own any BlackBerry that works on our network and also want the fairness and freedom that comes with being a T-Mobile customer, you can bring in your BlackBerry any time and enjoy Un-carrier benefits like no annual contract, unlimited everything with no overages on our wicked-fast network, no hidden device costs, no upgrade wait – and international roaming at no extra cost.  And, don’t forget, you get to enjoy your BlackBerry with all of these Un-carrier advantages on America’s fastest nationwide 4G LTE network.

In fact, to show our appreciation for all current consumers so passionate and loyal to all things BlackBerry, we’re offering a $100 credit toward any new device, including the BlackBerry Q10 or the Z10.  And this offer is good through the end of the year. So you can take your time.

One thing you can count on from us:  we’ll keep listening to you and finding new ways to meet the needs of BlackBerry users – individuals and businesses – everywhere.   But we’re not done.  Stay tuned for another Un-carrier offer that gives you more value and even more reasons to stay with America’s fastest growing wireless company.

I’ll always fight for you. And our team remains committed to providing the same great Un-carrier experience to all BlackBerry users.  At the end of the day, this has got to be about you – the customer.

In short the drama is nowhere near over…

4 total comments on this postSubmit your comment!
  1. Sorry, gotta call BS on this letter. If he’d had any respect for BlackBerry users he wouldn’t have pushed them to switch to iPhones, and he would’ve understood why they were upset after and actually owned up to the iPhone e-mails being a bad move.

    I read his comments to BlackBerry users who tried to speak to him on Twitter after the initial brouhaha. He was extremely dismissive and disrespectful, just repeating the same uncarrier lines like they were some sort of jedi mind trick, and came off sounding like a troll instead of a CEO.

    That, in addition to stuff like his purposefully misconstruing John Chen’s initial statements speak volumes about his actual respect for BlackBerry users.

    “Yesterday BlackBerry CEO John Chen posted a blog criticizing T-Mobile’s marketing to BlackBerry users. The premise of his article was that it’s best for customers if we restrict the free flow of information and limit consumer choice. At T-Mobile we totally reject that premise. We believe the best wireless service gives customers complete freedom and choice, and that’s what we are doing with a new offer for BlackBerry users we are announcing today.”

    John Chen said nothing of the sort. If T-Mobile had offered actual choices — iPhone,Z10/Q10 — in the e-mails they sent out, it wouldn’t have been a big deal. BlackBerry users were only offered the iPhone (no choice other than that, which, by definition, isn’t a choice) and John Chen stated he was puzzled by T-Mobile choosing to market that way to BlackBerry users.

    • Completely agree with you on this! This is a typical “hey, we’re not bad guys. We don’t know why Blackberry is mad at us, we did nothing wrong” type of letter. I don’t buy his BS for a second.

  2. Mr. John Legere my respect for u and your f i l t h y politics is depicted through my MIDDLE FINGER. F # & K U.

  3. John Legere Pegere whatever.. Shut the Fcuk up!! A**Hole…

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