I have been getting a few comments from readers about a report on the BGR that seems intent on twisting the facts. BlackBerry from the start has stated that they plan on monetizing BBM on Android and iPhone once they launch channels by allowing for sponsors in BlackBerry Channels. Zach @theBGR took that to mean that they will introduce advertising to the whole service.
I just wanted to clarify that BlackBerry has been quite transparent about this. BBM will have sponsored ads in the BBM Channels portion of BBM on Android, iOS, and even BlackBerry 10. These are totally separate from the regular BBM groups and chats you have in the app and will remain totally free.