This is going way beyond ridiculous. In August we let you know that one developer, S4BB, was responsible for over 1/3rd (47000) of all the apps in BlackBerry World. Now according to my buddy Simon at CrackBerry the S4BB has decided to TRIPLE down on that number and submit and ADDITIONAL 138,792 apps to BlackBerry World. These have yet to be approved but based on BlackBerry’s previous statements on this spammy app developer they probably will approve them.
If BlackBerry approves these apps it would make one developer, S4BB, responsible for over 70% of BlackBerry World apps. That would be unbelievably ridiculous. You may ask where S4BB is getting these 138,792 apps? They are splitting every one of their city guide apps into three separate apps. Two of them will be free lite versions of their $2.99 city guides with separate nightlife and dining apps. The third will be a paid business search for each city. In essence S4BB has created a business out of flooding the BlackBerry World market with automated submissions of one trick pony apps. Now they have split each of those tricks into a different app. If this is not considered an abuse of the system then I am not sure what is…
I just hope BlackBerry does not respond with the same lame duck answer as last time. I copied it below in case they do:
“Developers in all app stores employ a number of different monetization tactics. BlackBerry World is an open market for developers and we let market forces dictate the success or failure of these tactics,” said BlackBerry spokesman Adam Emery. “Discoverability in overcrowded stores continues to be an issue affecting all developers. This is why we have worked hand in hand with developers on the Built for BlackBerry program to help showcase apps and games that exemplify the power of BlackBerry 10.”