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Rogers decides to carry the BlackBerry Z30 after customer demands

ScreenHunter_230 Oct. 09 18.40Earlier this month we heard word that Rogers had decided to stick with the current line up of BlackBerry 10 and forgo the Z30. When customers heard this they were less than happy to say the least and most of them took to twitter to voice their opinions.  Apparently that was heard by the company and backtracked on their plans not to carry the device. Today they announce on their official media relations page that they will be carrying the device. This is what they had to say:

Statement: Rogers to carry the Blackberry Z30

October 09, 2013

Toronto, ON (October 9, 2013) – In response to customers’ feedback and excitement about the device, Rogers looks forward to offering the new Z30 to its customers.

“We have a longstanding partnership with Blackberry and continue to be big supporters of the company and their products. Rogers will be making the device available online, through our national reservation system and directly to our business to business customers. We’re pleased to add the new Z30 to our roster of Blackberry smartphones, which includes the Z10, Q10 and Q5.”


ScreenHunter_228 Oct. 09 18.38

Source: @rogersmediaBuzz

4 total comments on this postSubmit your comment!
  1. Them Not carrying it made no sense whatsoever

  2. “We’re pleased to add the Z30 to our roster…” What rubbish! They were forced into it! Come clean and at least say something more truthful like, “Our customers spoke, we listened.”

  3. On-line only means folks won’t get to touch and feel it and to really compare it with the competition. There is nothing quite like holding the phone in your hand. Looks like that Microsoft deal signed by Rogers has become a leash to them. Microsoft wants to kill BlackBerry to own the enterprise market. They’ve shown that they cannot compete in the consumer market.

  4. Online only? It seems more like they grudgingly compromised. They could have done that right off the bat. Sadly, I think many cell providers throughout the Americas will be doing the same with all BlackBerry devices. When I went to buy my Z10, the Verizon store I went to had a single BlackBerry display that only had a dummy unit. The only actual working Z10 they had was in another area on the other side of the store surrounded by Samsungs and Nokias. If the sales associate hadn’t pointed it out, it would’ve been nearly impossible to spot it; like playing Where’s Waldo.

    But yeah, I predict within the next 12 – 18 months BlackBerries will only be obtainable through online purchase. This part of Rogers’ statement is a bit telling, “…directly to our business to business customers.” That’s thinly vailed business speak for “corporate sales only.” I think everyone is speculating about BB [eventually] returning to the corporate only realm, but all the actions from BB and their partners points to that already being a done deal. The decision has been made and the train has left the station.

    Anybody else notice how BB is settling lawsuits right and left? Their closing out pending litigation so they can hand the keys over to the buyer with a clean slate; sweeping up the floors, so to speak.

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