BlackBerry Partner Purchases 1 Million BlackBerry 10 Smartphones

 BlackBerry Partner Purchases 1 Million BlackBerry 10 Smartphones - Windows Live -000213

That is a huge sign of support for BlackBerry 10. BlackBerry just announced that one of their unnamed partners has placed an order for 1 million BlackBerry 10 smartphones with shipments starting immediately. BlackBerry makes a point of stating that “This order marks the largest ever single purchase order in BlackBerry’s history.” BlackBerrys EVP of global sales Rick Costanzo said as much stating that:

"An order for one million devices is a tremendous vote of confidence in BlackBerry 10… Consumers are ready for a new user experience, and BlackBerry 10 delivers. With strong partner support, coupled with this truly re-invented new platform, we have a powerful recipe for success."

Check out the full announcement below and feel free to speculate who the partner is in the comments! :)

BlackBerry Partner Purchases One Million BlackBerry 10 Smartphones

Largest ever single purchase order in BlackBerry’s history

WATERLOO, ONTARIO–(Marketwire – March 13, 2013) – BlackBerry(R) (NASDAQ:BBRY)(TSX:BB) announced today that one of its established partners has placed an order for one million BlackBerry 10 smartphones, with shipments starting immediately. This order marks the largest ever single purchase order in BlackBerry’s history.
"An order for one million devices is a tremendous vote of confidence in BlackBerry 10," said Rick Costanzo, EVP Global Sales, BlackBerry. "Consumers are ready for a new user experience, and BlackBerry 10 delivers. With strong partner support, coupled with this truly re-invented new platform, we have a powerful recipe for success."
BlackBerry unveiled the new BlackBerry Z10 and BlackBerry Q10 smartphones on January 30th. BlackBerry Z10 is now available for purchase in a number of markets around the world and will be available in the United States starting this month.
BlackBerry will be reporting results for its fourth quarter and year-end of fiscal 2013 on March 28, 2013. A conference call and live webcast will be held beginning at 8 am ET, which can be accessed by dialing 1-800-814-4859 or through your BlackBerry(R) 10 smartphone, personal computer or BlackBerry(R) PlayBook(TM) tablet athttp://ca.blackberry.com/company/investors/events.html.
About BlackBerry
A global leader in wireless innovation, BlackBerry(R) revolutionized the mobile industry when it was introduced in 1999. Today, BlackBerry aims to inspire the success of our millions of customers around the world by continuously pushing the boundaries of mobile experiences. Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in North America, Europe, Asia Pacific and Latin America. BlackBerry is listed on the NASDAQ Stock Market (NASDAQ:BBRY) and the Toronto Stock Exchange (TSX:BB). For more information, visitwww.blackberry.com.

10 total comments on this postSubmit your comment!
  1. Wow, that is a massive order. It’s gotta be a carrier right? One of the big US ones I would assume.

    • you would think its a carrier, but, how would an American carrier be ordering more than say, Rogers.

      At this point in the game at least

  2. When a carrier orders 1M (presumably), does BlackBerry cash in instantly or is it based on what they sell off the shelves??

    • Unless it is Sprint (the way they did it with Apple, by actually getting into a contract to buy certain amount of devices, in last case 20 Billion dollars worth).. If they felt iPhone deal was successful, and if they saw the benefits, they might as well try it with Blackberry, and an exclusive one like the reports mentioned Sprint would carry.

  3. Google!
    :-)

  4. My bet is it’s AT&T.

    I think they have a good feel of corporate demand + pre-orders and are stepping up to get a volume discount.

    • Do you think it has anything to do with the preorder and demand?
      If it is, that must be some demand…

  5. One thing I did not see is; which device. Is it possible that they are also including the Q10 as well? Are also including the low end devices? Either way this is great news for BB!!!

  6. It was NOT a carrier order. It was a distributor order (I believe over 6 months) that involved a negotiation of distribution and fulfillment rights for various parts of the world. Basically a move to grab power in the distribution channel of Blackberry. Smart and aggressive move by those guys.

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