RIM is still pushing strong into emerging markets with the Philippines being the latest example. They had an awesome BlackBerry Barkada Flashmob at the SM Mall of Asia Atrium on December 7, 2012. They set the stage for a simple mall show and then took things over with #BlackBerryBarkada Gerald Anderson and Rayver Cruz.
RIM also threw an awesome celebration party for the MassKara Festival which happens in October. Not sure what took RIM so long to post it but everyone walked away with some great prizes: