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RIM Introduces New “BlackBerry 10 Ready” Program for Enterprises


RIM this morning announced their four pillared plan for getting enterprises ready for BlackBerry 10. Two of the pillars, the BlackBerry 10 Ready Offer and Webcast Series, are available today. They will be introducing the new BlackBerry Enterprise Server License Trade Up and BlackBerry 10 Readiness Services Components before the launch on January 30th.

Here is a breakdown of the components:

  1. BlackBerry 10 Ready Offer – BlackBerry customers with BlackBerry Technical Support at the Advantage level or higher are eligible to receive a free BlackBerry 10 smartphone.* Customers will need to install and run BlackBerry® Mobile Fusion (which will be succeeded by BlackBerry Enterprise Service 10), and successfully complete an exclusive online learning course to qualify.  Upon the launch of BlackBerry 10, the organization will receive a free BlackBerry 10 smartphone. 
  2. BlackBerry 10 Webcast Series  – The weekly BlackBerry 10 webcast series is designed to share information, answer questions about RIM’s enterprise product portfolio, and prepare enterprise customers with the tools they need ahead of launch. The webcasts will be supported in multiple languages.
  3. BlackBerry Enterprise Server License Trade Up – RIM will be offering customers who purchase BlackBerry 10 smartphones the ability to trade up their existing BlackBerry Enterprise Server licenses on a one for one basis for free, until December 31, 2013.** The license trade up offer will allow customers to secure and manage their BlackBerry 10 smartphones with BlackBerry Enterprise Service 10. Customers will be able to access an online tool for the BlackBerry Enterprise Server License Trade Up in January 2013.
  4. BlackBerry 10 Readiness Services – This set of services will provide customers with a smooth migration path to BlackBerry 10. Change management and planning migration tools, and application development services will be available in January 2013. For more details customers can email [email protected]

You can find more info on the BlackBerry 10 Ready Program at and the Webcasts will be available here. More on the other programs shortly!

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