Both Ronen and Tim have mentioned the new App World on BlackBerry 10. Below is a short video from the Inside BlackBerry Blog where Michael Clewley shows us how it will work. It will be nice to have everything integrated into App World and using BlackBerry ID. Having music and movies available along with apps and games is a no brainer. There has been some serious attention to detail in BlackBerry 10 and this is a great example. Another cool feature is the ability to have a separate App World for businesses. This can be used to download apps your company has developed or apps that have been recommended. If you want all of your employees to have certain apps, you can even have them pushed straight to their devices. Cool stuff indeed.
For some reason, I’m not finding the embed code I need so here’s the link to the video.