In case you were hiding under a rock today you probably know that Apple announced their “revolutionary” iPhone 5. Apple called the iPhone 5 the biggest announcement since the iPhone but if you ask most people the announcements were very underwhelming. Most of the updates were a given with the device being lighter, thinner, and taller with a bigger high resolution 4” screen. They did finally add LTE with claims that battery life on LTE will be even better than older devices without LTE.
I am not discounting Apple making some impressive technological improvements but nothing truly innovative. For example, they went up from two microphones in the 4S to three microphones in the iPhone 5. They also improved the screen by combining the touch sensors into the glass to better compete with the stunning AMOLED screens currently out there. Apple did raise the resolution to 1136×640 at 326PPI which is not bad though still less than some on the market including RIM’s upcoming BlackBerry 10 devices with 1280 x 768 resolution and 356PPI.
In short people were expecting more from Apple with the iPhone 5 and iOS 6 being more evolutionary than revolutionary. They focused quite a bit on technological spec improvements which is unusual for Apple since they usually focus on what the technology enables instead of the spec bumps themselves. One of the things conspicuously missing in the announcements was any mention of NFC or any such technology from what I saw.
The iPhone 5 was more of a bunt instead of a home run for Apple. It will most likely still sell like hotcakes but currently the device just incrementally raises the bar when it comes to competition for BlackBerry 10 when RIM launches it early next year. The main new improvement Apple added was LTE to the iPhone which was more or less a given for any upcoming smartphone line. What do you think?
img credit: IntoMobile