Don’t get too excited yet but Tim Neil has confirmed that the latest BlackBerry 10 Dev Alpha OS update includes the PlayBook App World client. That means those of you lucky enough to have one will be able to share apps from App World. Keep in mind this is not the final BlackBerry 10 App World client but for now it gets the job done. (Screenshots as soon as my Dev Alpha finishes updating)
RIM is now inviting developers to submit their BlackBerry 10 apps to BlackBerry App World and share them with fellow BlackBerry 10 developers to get early feedback. RIM is offering this to developers to let them test with other developers. You follow the regular submission steps in App World and select the "Dev Alpha" under the ‘QNX’ Platform as your target device when you upload your product release. Once you put it “up for sale” other developers will have access to it.