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Cellular South Says PlayBook Is “Selling Well” With “Few if Any Returns”

PlayBook Sharing Telus

After all the hoopla around the PlayBook sales rumors started this Friday and RIM’s comment on them the WSJ did a nice roundup of what happened. What I found interesting is that Stuart Weinberg managed to get Cellular South, the eighth-largest wireless carrier in the US, to comment on their PlayBook sales. What they said is promising for RIM considering their size:

Dave Miller, a spokesman for closely held Cellular South Inc., the eighth-largest wireless carrier in the U.S., said the device is selling well, particularly with business customers that already deploy the BlackBerry. "They view it as a companion device to the BlackBerry," Mr. Miller said, adding that there have been few if any returns of the device.

While Cellular South is on RIM’s list of official retail stores the bigger US carriers do not seem to be stocking them though they are also on the list. For example, I have stopped by a few AT&T and Verizon locations in Manhattan and none of them had the BlackBerry PlayBook. They might be holding out for the 4G versions coming later but it makes you wonder why carriers up north are already pushing them.

6 total comments on this postSubmit your comment!
  1. I believe the smaller carriers are carrying the PlayBook because they already offer free tethering. So to sell a companion device without worrying about how to charge individuals for use makes it easier.

    Others still haven’t fully figured out how to make money off the bridge function yet so I feel this is why the major players aren’t yet carrying the Wi-Fi only and are waiting for the 4g version.

  2. Because we love love love rim up here in the great white north.

    We are a blackberry crazy society!

  3. Being from Mississippi and a former Cellular South customer I can say one great thing that they have going for them is the unlimited plans. Roughly $60 for a totally unlimited plan (talk, text, web, etc) and they don’t charge more for blackberry use. They also charge you 1/2 for the second line. So 2 totally unlimited lines for less than a c-note. I jumped ship about 2 years ago for the deathstar company (AT&T) for various reasons but with the recent Playbook bridge scam I am seriously debating my choices again.

  4. Here’s something interesting (to me, anyway). When I viewed the linked article on my PB, I got only a teaser. WheN I view from my desktop, I got the full article.

  5. Anyone know if Cellular South will be getting the new CDMA touch screen Blackberry Bold?

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