It was just last week when I asked if RIM will be making any new device announcements at CTIA 2011 this week. I was talking the idea over with a colleague and he pointed out to me that RIM is not a listed exhibitor at CTIA Wireless 2011 this week. As far as I remember RIM has been showing up at CTIA Wireless since around 2007 so this is an interesting departure. They even used to make device announcements at CTIA instead of WES since WES was more focused on business solutions.
That looks like it all may change this year now that WES has been rebranded as BlackBerry World. I was hoping to at least hear about a launch date for the BlackBerry PlayBook at CTIA but it does not look like that will happen. It also looks like the new rumored device announcements will be waiting until BlackBerry World in the beginning of May. Not a surprise but I thought some of those devices might have a chance of coming earlier… Still it means that BlackBerry World will be bigger than we expected on the consumer side.
What do you think?
PS: It seems like RIM might still have some involvement with CTIA this year since Tyler Lessard, VP of Global Alliances and Developer Relations for RIM, will actually be a panelist at one of the sessions.
Photo Credit: CIO.com from CTIA 2009