Latest RIM Video Shows how HellBobs in Indonesia Uses BBM

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I know RIM likes to be edgy but sometimes they are toeing the line. Their latest BBM video coming out of Indonesia shows Ucha and Bob at a tattoo parlor using BBM to keep in touch with clients. They have a group for their clients which they use to discuss their tats. Talk about a use case for BBM that everybody can relate to. :)

Let us know what you think of the latest video in the comments! Thanks to everybody who sent this one in.

4 total comments on this postSubmit your comment!
  1. I have a friend who’s a tattoo artist, and he posts all of his work on his facebook feed too. I may send him a link to this, could spark some ideas.. I know he has a BB too hah.

  2. I think this is part of the viral campaigns that RIM is creating in Asia

    Even in India, they have started something called as BBM Hero videos !

    3 Videos on this link:
    http://goo.gl/RU8BJ

    • Thanks for the link, I like these videos.. gives a contrasting human touch to the marketing out there.

      RIM seems to take a beating in North America by all the pundits, but their global strategy seems to be working. Cheap, “datasmart” phones are booming in developing countries where people are able to stay in touch.

  3. I think this is a good way for RIM to show people how good their products are.

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