RIM Approves Mass Email Spam App in App World… WTF?

multimail

Sometimes I really wonder what RIM’s crack squad of App World reviewers look for in an app before approving it. I know that RIM is trying to up their app numbers into the 100,000s but they have to have some standards right? This latest app that was approved in App World makes me wonder what exactly those standards are…

Here is the description of the $1.99 app Multi Mail by TodayPDA. Tell me if you would approve it:

Send multiple e-mails to the same receiver. Use it wisely!
Features:

  • Set the e-mail address to send to
  • Set subject
  • Set the text of the message
  • Send the message up to 10.000 times
  • Set a delay between the sending

WARNING: Sending a lot of emails to the same address may get you blocked or may get your e-mail address marked as a spamming address!

If the reviewers did not understand the complexities of such a app they could have just referred to the “keywords” provided in the description: “Multiple, send, flood, bom, bomb, sending, emails, mails, mail, email.” Maybe we need RIM to add a button in App World to flag an app as inappropriate… On the other hand I still want to meet the reviewer who let this one fly by.

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