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RIM Pushing BBM Hard With BBM Lounge Events

BBM Promotions Over the last month or so RIM has really been on a roll advertising and promoting the use of BlackBerry Messenger. We mentioned that they have been plastering advertisements all over the US but now they are spreading past that. Here are some examples of how they are doing so.

All in all it is interesting to see RIM finally promoting their software and applications instead of just their hardware. They are finally realizing that it is software that is making the difference today which is why BlackBerry 6 has my hopes high. Hopefully RIM will hit it out of the park!

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