Not that this is unbelievable but it is still disconcerting. Nielsen released a study showing Android’s growth but hidden in that release is a HUGE wakeup call for RIM. These numbers just go to show that RIM needs to hit one out of the park with BlackBerry 6 and the upcoming devices like the 9800. I am not saying that RIM does not have what it takes but they need to do something quick to turn the tide. Nielsen does not state where they get their numbers from but here are some of the highlights:
- Only 42% of current BlackBerry users want their next device to be a BlackBerry device
- 29% of BlackBerry users want an iPhone for their next phone
- 21% of BlackBerry users want an Android for their next phone
These numbers compare to 89% of iPhone users and 71% of Android users who want their next device to have the same OS. The Nielsen report also shows that while RIM still dominates in operating system market share with 35% they are down from a high of 38% as shown below:
They are also on a downward slope when it comes to acquiring new subscribers with only 33% in the last quarter compared to 45% in Q2 2009.
So what do you make of these numbers? Do you plan on jumping ship from BlackBerry? I personally think that RIM has one last chance to really wow everybody with BlackBerry 6 and I really hope it is a hit. Anybody want to place a friendly bet on how BlackBerry 6 fares?