Now here is some odd survey news. Crowd Science did a brand loyalty survey measuring smartphone loyalty and came up with some interesting results. They found that almost 40% of BlackBerry users would prefer an iPhone as their next smartphone. That is a big number to wrap your head around. That means 2 out of every 5 BlackBerry users would rather have an iPhone. Even taking into consideration the margin of error on these kinds of surveys that number is still WAY to high.
The CEO of Crowd Science, John Martin, had this to say about the results:
These results show that the restlessness of Blackberry users with their current brand hasn’t just been driven by the allure of iPhone. Rather, Blackberry as a brand just isn’t garnering the loyalty seen with other mobile operating systems.
That spells some really bad news for RIM. We decided to see for ourselves what the results are by conducting our own poll on how many of you want to switch to a different smartphone. Let us know below: