WIND Mobile has been making quite a splash in the news recently. They have slowly been ramping up their network for the official launch. Simon and Bla1ze were kind enough to give me a little rundown about WIND Mobile so I can share some of the insight, leaks, and rumors.
WIND is rumored to be launching today in Toronto and Calgary. They have their own 3G network on 1700Mhz like T-Mobile which uses Rogers EDGE as a fallback/failover. Their main benefit is that they have no contracts but the downside is you have to pay full retail for the devices. They do own 3G licenses for most of Canada with the exclusion of Quebec which is owned by Quebec Corp and they are still working out licensing. That means that they should be rolling out service to the rest of the country shortly after launch. The BlackBerry plan is rumored to be $30/month and unlimited data.
They just announced that they will be launching the BlackBerry Bold 9700 when their service goes online and they are stressing their 3 major features:
- Simplicity: No contract is required when a WIND Mobile customer purchases a BlackBerry smartphone or signs up for BlackBerry service.
- Control: WIND Mobile will be the first wireless carrier in Canada to offer BlackBerry service on a pre-paid or post-pay basis – enabling customers to manage their spending and extending service to customers who may not have a credit history.
- Value: With no required minimum voice spend and compelling entry level and full service optional add-ons packed with unlimited features, WIND Mobile is making BlackBerry service more accessible than ever.
Should be interesting to see how this all pans out up north and if it will shake up the industry.