Talk about a confusing move by RIM. They have never really been a “Green” promoting company but I guess even they cannot resist getting in on the action… Now they are trying to promote Earth Hour and turning off your lights on Saturday March 28th at 8:30-9:30 PM at your local time. At least they are not trying to convince you to turn your BlackBerry off.
Seriously though. I never really understood these conventions about earth hour? What do they hope to accomplish? The power plants are still going to be making the electricity that you are not using… I find myself confused about how environmentalists had us going from worrying about global cooling to worrying about global warming to now worrying about global cooling DUE to global warming… but I digress.
Check out RIM’s promotional site for Earth Hour at earthhour.msite.tv. The funny part is that the site only seems to work on Pearl, Bold, Curve, Storm, 8800, & 8900 browsers. All others seem to be too old and lead to a apology screen. I guess RIM is subtly telling you to upgrade. 🙂