FAQ: BlackBerry Application Center vs. Application Storefront Confirmed & Explained

storefront1I have to admit I was a bit confused myself when details started coming out about the BlackBerry Application Center & Application Storefront. They all got jumbled together for me so I thought I would clarify it for all of you in case you were in the same boat. I decided to ask RIM just to make sure I had it right and they gave me the lowdown.

BlackBerry Application Center Details:

  • Confirmed details:
    • The Application Center is carrier run and managed
    • Carriers will decide which application will be available on devices
    • These applications will be available for download on the device only
    • Carriers deal with billing themselves (not PayPal)
  • Unconfirmed details:
    • Bold & Storm may be the only supported devices at launch (via IntoMobile)

BlackBerry Application Storefront Details:

  • Confirmed details:
    • Application storefront will be run by RIM
    • This application storefront will have an on device AND a web presence (not sure if that means an application)
    • RIM will choose which applications will be in the Storefront based on developer submissions
    • Billing at launch will be only through PayPal with other channels to com
    • Business AND customer focused applications should be accepted as long as they do not require customization and integration services.
    • Applications must adhere to the Application Storefront Vendor Guidelines
  • Other details (credit goes out to CNet)
    • Developers will get 80% of sale
    • 20% of sale will go to PayPal/Carriers/RIM in an undisclosed breakdown.
    • Applications using “Excessive bandwidth” will not be accepted (SlingPlayer?)
    • Free trials will be available (Take that Apple)
    • A rating system will be available but not sure about reviews…
2 total comments on this postSubmit your comment!
  1. So will themes be available in the application storefront?

  2. Have they settled on an “official” launch date? Still talking “sometime in March”?

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